Online fax services are becoming extremely popular with business owners. There are several reasons why Internet or online faxing has found favor with the business sector. Mainly because it’s easy, fast, available 24/7, truly mobile and perhaps most of all, online faxing is very convenient to use.

No wonder, Internet fax providers like MyFax have reported they’re getting over 15,000 new costumers signing up each month. Many companies, large and small, are switching over to this new way of faxing; while others are adding an online fax service to compliment their traditional office fax machine.

• Read more at SB Informer…

Brand building is indeed a journey. Branding is all about how your product or service is perceived by customers and potential customers. A brand marketer attempts to manipulate brand awareness by associating traits they would like consumers to associate with the brand.

Building a brand has everything to do with capturing the hearts and minds of consumers. Building a brand is much more than just promoting an image. A brand incorporates and conveys the values and traits that a company wants associated with their product or service. It sounds like building a brand is a simple task, but the marketers must do more than just create a brand image. The magnitude of branding encompasses all aspects of a product. With this in mind, we’ve put together a guide for marketers on the journey of brand building…

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One of the key characteristics of Web 2.0 is participation, collaboration and moderation through the use of web applications. Web 2.0 sites derive their power from the human connections and network effects from this characteristic that is made possible, and grow in effectiveness the more people use them.

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For the past few months I’ve been using a variety of wireless, blue tooth headsets, with my cell phone. The latest head set I’m using does not have clear reception. Often times I can hear the person fine, but they can’t hear me so well.

I love technology, and in fact, the particular blue tooth headset I’m using is made by one of the premier brands.

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Virus Attack: What to Do on Zero Day

As a kid I used to write messages with lemon juice and when the juice dried I had a secret message (or so I thought) that was viewable when held up to the light.

Of course these child hood secret messages only work in the mind of a child, but not the corporate shield of real business. For your communications between your employees, your partners or your clients you need to ensure that each email message that needs to be secure, is secure.

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When you have to lay off staff, software-as-a-service can often make up the difference, especially in sales and marketing.

Every business wants a hot niche, and Starr Tincup had one. In 2003, the Fort Worth marketing and advertising startup decided to cater to software makers in the human resources industry—and quickly signed 20 customers. Then the growing pains set in. By 2005, staff had ballooned to 80 from 4, plus more than 200 contractors. But revenues were just $2.5 million, and soon Starr Tincup was $500,000 in debt. SaaS made the difference in the turnaround.

• Read more at Business Week…

When you first opened your Smartphone and took it right from the fresh, “new smelling” box (or from the plastic sandwich bag from the friend you bought it used from) it was a tool for speaking, basic scheduling and contacts.

However, over time, some of you have found that you could do so much more with the device as you found good software to make it a powerful productivity tool. Some software you might want to consider, to enhance the mobile warrior within you.

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More business people are taking to the road these days, armed with all the tools they need to do their work — PDAs, laptops, etc. So it pays to know a thing or two about how to use the new Wi-Fi connections available on some airlines.

• Read more at Inc. Technology…

When the toner runs out of the printer in your office do you run to change it or do you cringe, shaking at your desk, just hoping some other poor soul has to change it before you do?

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